Hair and Beauty salon, Paris

Selling Products in the Salon?

Many hair and beauty havens view themselves as simply offering a service, and rarely consider the option of selling products in the salon. Visits to salons are opportunities to be treated and pampered, but whatever the reasoning for the client’s visit they are in a very hot sales seat!   The salon client is the perfect audience for any sales person; they …

driving brand loyalty

Driving Brand Loyalty

Driving brand loyalty requires a deep amount of commitment from a brand. Brands need to humanise the shopping experience that they offer to their customers; identifying their customer’s wants and needs by speaking to them through emotional and connected values. So, how can your brand connect with customers through emotion?   Of course, brands need to ensure that their branded communication …

Two people shaking hands. customer Service

Customer Service. The Friendly Chap Waiting to Assist

Customer service is more than just ensuring client satisfaction, it’s about building and maintaining a long lasting relationship. Customer Service stands firm at the forefront of your favourite retailer’s door. He welcomes you with his subtle charms, being witty yet polite, making you feel comfortable in his presence. If successful, you and Customer Service will become great friends. You will …

Colourful computer coding at forefront, with artificial intelligence in the background

Artificial Intelligence Needs You

Artificial Intelligence (AI) now ranges across a wide spectrum. In the last decade AI has fixed itself upon us, but has it created a codependency between human and machine in the workplace? Lets begin with Siri. With an assortment of solutions and anecdotes, Siri has become a firm favourite amongst the masses. Where would the modern world be without this …

A picture of people holding their phones to the sky. Express importance of remaining human in digital age.

Remaining Human In The Digital Age

The digital age allows businesses to engage on a global scale, but can it promote high levels of workforce engagement? The answer is yes.  Yes, it can, but it must be taken advantage of in the correct environment. Creating an environment that optimises human engagement will emphasise the importance of keeping your humanity. Companies everywhere are under a tremendous amount …

Conference Hall at The Strategy and Marketing Indaba, London 2017

The Strategy And Marketing Indaba, 2017

  The Strategy and Marketing Indaba, 2017, promised to be a life-changing experience, with speakers from across the globe attending the event. Christine Knott, Managing Director of Beyond The Box, reflected on her own experiences, and explained how they have moulded her business techniques. Here at Beyond The Box we believe one of the greatest investments a business can make …

Don’t leave Me Hanging On The Telephone

Building rapport is one of the fundamental aspects of positive communication, and once achieved it can enable you to obtain your goals. Through building a working relationship you become able to not only establish the likes and dislikes of your customers, consumers, colleagues and co-workers, but you also gain their trust as well.  It is important to remember that confidence is deemed the …